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Rihanna's highly-anticipated Fenty Skin has announced its initial launch products and the skincare world is quaking. As someone who is photographed constantly, Rihanna wanted the formula to have no flashback in pictures and to be non-ashy on darker skin tones, so this product took a long time to perfect. The fragrance in this moisturizer — a headier floral with a lingering smack of sunscreen-meets-Play-Doh as it settled into my skin — was my least favorite of the bunch, and also the strongest.

Much more than a celebrity brand, Fenty Skin is gender-inclusive, clean, cruelty-free, vegan, environmentally friendly , and driven by a message that celebrates diversity, authenticity and heritage. The all-new skincare range is vegan and gluten-free while the packaging is sustainable ; they're made of recyclable materials and there are also smart refillable packs.

We can't all be born with Fenty genes, but Rihanna's routine seems doable and reasonably affordable, which makes the process a little skincare easier. The Total Cleans'r Remove-It-All Cleanser is a makeup remover -cleanser hybrid that dissolves dirt and makeup without completely stripping your skin dry.

The singer-turned-entrepreneur revealed her skin-care brand in mid-July after hinting the line for the last year. Some fans are dubious after learning that the first three Fenty Skin releases—a cleanser, toner, and moisturizer—contain the slightly controversial ingredient of fragrance.

After a year of rumors and a handful of sneak peeks , Bad Gal RiRi has finally revealed Fenty Skin's first products on Instagram The Total Cleans'r Remove-It-All Cleanser, Fat Water Pore-Refining serum, and Hydra Vizor Invisible Moisturizer Broad Spectrum SPF 30 all drop on July 31.